This Privacy Policy describes how your personal information is collected, used, and shared when you visit register or make a purchase from farmX.

What information do we collect from our merchants’ customers and why?

We collect user’s name, email, shipping and billing address, payment details, company name, phone number, IP address, information about orders you initiate, information about the farmX  that you visit, and information about the device and browser you use.

We use this information to provide our merchants with the Services, including supporting and processing orders, risk and fraud screening, authentication, and payments. We also use this information to improve our Services.

We use some of the personal information you provide us to conduct some level of automated decision-making -- for example, we use certain personal information (for example, IP addresses or payment information) to automatically block certain potentially fraudulent transactions for a short period of time.

When do we collect this information?

We collect this information when you use or access farmX mobile application and other sites that uses our Services, such as when you visit a merchant’s site, place an order or sign up for an account on a merchant’s site.

Additionally, we partner with third parties who provide us information about our merchants’ customers, for example to help us screen out merchants associated with fraud

Personal Information We Collect

When you register with farmX mobile application, we receive the information you fill and submit and automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. We refer to this automatically-collected information as “Personal/Device Information”.

 

We collect Device Information using the following technologies:

 “Log files” track actions occurring on the website, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through farmX mobile application, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information”.

 

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Personal/Device Information and Order Information.

 

How do we use your personal information?

We use the Order Information that we collect generally to fulfill any orders placed through the farmX mobile application (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

- Communicate with you;

- Screen our orders for potential risk or fraud; and

- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Personal/Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our mobile application (for example, by generating analytics about how our customers interact with farmX mobile application, and to assess the success of our marketing and advertising campaigns).

Sharing Your Personal/Device Information

We do not share your Personal Information with third parties but in cases of responding to a subpoena, search warrant or other lawful request for information we receive, we may share your Personal Information to comply with applicable laws and regulations, to respond to, or to otherwise protect our rights.

 

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

 

Your Rights

You have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

 

Data Retention

When you place an order through farmX mobile application, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

 

Minors

The Site is not intended for individuals under the age of 13.

 

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at This email address is being protected from spambots. You need JavaScript enabled to view it. or by mail using the details provided below:

 

El-kanis and Partners

3 Ekan Crescent, off Uyo City Polytechnic, P.O.Box 3489 Uyo AK, Nigeria

 

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